Rolex is a luxury watch brand founded in London in 1905. Rolex watches are considered the most reliable, usually with gold, stainless steel, or platinum cases and diamonds. Rolex has been manufacturing watches for more than 100 years and has always been known for its superb craftsmanship, precision, and durability. They ensure that every part of the watch is durable to ensure regular operation. Rolex was also one of the first companies to produce affordable watches.
Buying a Rolex watch is not only a tool for checking time, but also a way to enhance self-worth. Why do so many watch brands have a soft spot for Rolex? I think there are the following points.
- Time is accurate and stable
Whether the watch is mechanical or quartz, accuracy is the root of the final analysis. We all know that mechanical watches have specific errors.
Generally speaking, the accuracy is less than 10 seconds. I think it is already a very accurate watch, but Rolex can achieve ± 2 seconds! Every Rolex watch is certified by the Observatory, and the high-standard certification is called “Super Observatory Certification”!
- Strong ability to maintain value and super liquidity
Rolex’s second-hand market has always been very stable and robust,.On the value preservation ability, which brand can be compared in the watch industry?The emergence of this phenomenon has a lot to do with Rolex’s marketing model. Rolex is best at hunger marketing. Of course, there are not many brands that can play this way. According to rumors, Rolex in the casino can be directly turned into cash, so the Rolex in your hand is a small mobile vault.
- The charm of the ceramic bezel
Rolex can have today’s status. The ceramic ring is indispensable. The earliest Rolex used was also the alumina bezel. Before 2003, all Rolex bezels were made of alumina, and the ceramic ring appeared in 2005.
The performance of the ceramic coil is excellent, the hardness is high, and the sun protection does not fade. The most important thing is that it is beautiful and beautiful with sports labor.
- Case quality is too hard
One of Rolex’s greatest inventions-the Oyster case, the Oyster structure can very effectively enhance the watch’s three-proof performance “waterproof, dustproof, and shockproof”. Especially waterproof, with the screw-in crown and screw-in bottom cover, it is as airtight as a submarine.
- Classics are not easily outdated
Those who are familiar with Rolex know that the style of Rolex watches has not changed much in the past 100 years.
The type, as before will inevitably make
everyone aesthetically tired and old-fashioned.
But on the other hand, why are such “old-fashioned”
Rolexes still being bought? It is not because of the
classics, in line with the public’s aesthetic!
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